Intended Future

Effective Date: 2023/01/01
Last Updated: 2025/03/31

At Intended Future AB ("Intended Future", "we", "us", or "our"), we are committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, share, and safeguard your personal data when you interact with our websites, platforms, and services, including but not limited to AgentQ, the Perceived Quality Index, and other digital tools offered by Intended Future. This Policy also describes your rights in relation to your personal data and how you can exercise them.

1. Data Controller

Intended Future AB, a company registered in Sweden, is the data controller for the purposes of the EU General Data Protection Regulation (GDPR) and other applicable data protection laws. We determine the purposes and means of processing personal data collected through our services.

2. Information We Collect

We collect and process personal data necessary to provide and improve our services. This may include the following categories of data:

Identification Data - We collect information such as your name, email address, company affiliation, user credentials, and role within your organization when you create an account or otherwise engage with our services.

Professional Information - This includes information relating to your position, department, job function, and areas of interest, typically gathered during onboarding, product usage, or support interactions.

Usage and Technical Data - When you access our platforms, we collect information about how you interact with our services. This may include IP addresses, device information, browser type, language settings, system logs, and interactions with user interfaces. We may also use cookies or similar technologies for analytics and service optimization.

Communication Data - We may collect information contained in your communications with us, including inquiries, feedback, survey responses, or support requests.

3. How We Use Your Data

We process your personal data for the following purposes and under the corresponding legal bases:

To provide access to our platforms and services, including AgentQ, the PQ Index, and related tools.
Legal basis: Performance of a contract.
To personalize and improve your user experience, including customization of interfaces, feature suggestions, and functionality.
Legal basis: Legitimate interest.
To respond to inquiries and provide customer support.
Legal basis: Performance of a contract or legitimate interest, depending on context.
To manage client relationships, usage rights, and product feedback.
Legal basis: Legitimate interest.
To conduct research and product development, including performance analytics and internal evaluation.
Legal basis: Legitimate interest.
To comply with legal obligations, including data retention, audits, and regulatory compliance.
Legal basis: Legal obligation.
To send you information about relevant services or updates, where you have consented to receive such communications.
Legal basis: Consent.

4. Data Sharing and Disclosure

We do not sell or rent personal data to third parties. However, we may disclose data in the following circumstances:

With trusted service providers and partners, such as infrastructure hosting services, customer relationship tools, analytics providers, and communication platforms. All such partners are contractually bound to ensure appropriate levels of data protection.
With your employer or affiliated organization, in cases where the services are provided under a corporate agreement or license.
With legal authorities or regulatory bodies, where required to comply with legal obligations or in response to lawful requests.
In connection with business transfers, such as mergers, acquisitions, or restructuring, where personal data may be transferred subject to confidentiality obligations.

Where data is transferred outside the EU/EEA, we ensure appropriate safeguards are in place, such as the use of Standard Contractual Clauses or equivalent frameworks.

5. Data Retention

We retain personal data only for as long as necessary for the purposes outlined in this Policy, and in accordance with applicable laws. Generally:

Identification and usage data are retained for the duration of the contractual relationship and up to five years thereafter for recordkeeping and compliance purposes.
Data used for marketing purposes is retained for up to three years after the last interaction, unless you withdraw your consent earlier.
Technical and analytics data are retained for up to three years to support product development and usage evaluation.

6. Your Rights

Under the GDPR and other applicable data protection laws, you may have the following rights:

Right to access – You may request confirmation of whether we process your personal data and obtain a copy of it.
Right to rectification – You may request that we correct inaccurate or incomplete data.
Right to erasure – You may request that your data be deleted, subject to legal or contractual obligations.
Right to restrict processing – You may ask us to limit the use of your data in certain circumstances.
Right to object – You may object to data processing based on legitimate interests or direct marketing.
Right to data portability – You may request that your data be provided to you or a third party in a structured, machine-readable format.
Right to withdraw consent – Where processing is based on consent, you may withdraw it at any time.

To exercise your rights, please contact us at:
Email: info@intendedfuture.se
We aim to respond to all legitimate requests within 15 business days.

7. Security Measures

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, disclosure, alteration, or destruction. These include access controls, encryption, secure storage, and regular system monitoring. However, no transmission or storage system can be guaranteed to be completely secure.

8. Children's Data

Our services are not directed toward individuals under the age of 16, and we do not knowingly collect personal data from minors. If we become aware that a child under 16 has provided us with personal information, we will take steps to delete such data.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements, our processing practices, or the functionality of our services. Any material changes will be communicated through our website or directly via email. We encourage you to review this Policy periodically.

10. Contact

If you have any questions, concerns, or complaints regarding this Privacy Policy or our data practices, please contact:

Intended Future AB
Anders Carlssons Gata 30,
417 55 Göteborg